This is one of the higher paying ways to make extra money. By participating in focus groups, you can earn some really decent cash for an hour or so of your time. Most of the ones in Australia work around the normal work day, so you can attend in the evenings or even on the weekend.
What can you expect to do in a focus group?
Well, that's simple. A company wants your opinion on a product or service they offer and are willing to pay you handsomely for your time.
You can expect to answer questions honestly about your life experience with their product and ways that you think it can be improved.
Usually, group questions are asked and each person expresses his or her opinions and then the group comes to a consensus at the end of the question to decide the most important factors of the answer.
Sometimes you will be asked individual questions that want your answers to be unbiased or influenced by others around you. These are more often than not done interactively on computers either at home or at the focus group.
Other times the focus groups can be in the form of on-line forums that ask your opinions on a variety of topics and can ask you to provide your answers in the form of text, pictures or other medium.
The focus group companies you should approach in Australia are:
- Australia Speaks
- Focus People
- Australian Market & Social Research Society
- The Human Network Australia
- Thinkfield Australia
- Perth Market Research
- Focus Groups Australia
- Research Minds
Good luck with your focus groups and remember that you are paid quite well compared to other forms of opinion gathering so make sure you're honest with your answers.
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